Black Friday is at the end of this week, and while there will certainly be bargains at some of your favorite retailers, they may not be the best, and they may not even be worth shopping for. The Wall Street Journal points out that Black Friday isn't the best time to get a bargain. Here's why.
Among the major reasons WSJ lists, they highlight the fact that after crunching two to six years' worth of data they've collected on Black Friday sales and discounts, they can definitively say that no, you're not getting a bargain. Many items, like jewelry, actually get more expensive as the holiday season approaches, only to be slashed back to normal prices during events like Black Friday and sales leading up to the end of the shopping season. Other items, like electronics, aren't much cheaper on Black Friday than they are any other time of year.
Other recent research has shown that many Black Friday sale items this year are the same things that were on sale last year, and some are even more expensive. We've mentioned this before too, but whether you think it's ever worthwhile to line up for Black Friday is ultimately up to you.
The Myth of the Black Friday Deal | The Wall Street Journal
Photo by Shein.
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